About us
Each design has a story, and every handcrafted work has a soul
La Casa de Freja is a place where you will feel closer to Peru, a place where your heart will feel warm… at home.
La Casa de Freja was born in 2018 as a global decor blog, where we connect with more people in the world and bring them inspiration for a global home and a bit of Peruvian culture through its ancient crafts and techniques.
We are designers, who are proud of our Peruvian roots and culture. In La casa de Freja, you will finda curated collection of fabrics, handicrafts, and our textiles designed in collaboration with Peruvian artisans.
Peruvian textiles and handicrafts
We invite you to learn a bit about Peruvian culture through its handicrafts and the craftswomen and craftsmen behind each of the different cultural expressions we have. We share about traditional sustainable techniques in Peruvian textiles and crafts.
Global decor home
Find inspiration to decorate your global home with art and crafts from around the world. If you like to travel and appreciate culture and design, you will surely return home with artworks, textiles, ceramics, imagery, or woodwork made by artisans of the world. But sometimes it is difficult to decorate your home with these pieces of art and crafts and create beautiful collections that impact and harmonize with your home decor. In La casa de Freja you find inspiration for a well-traveled home and the last home decor trends.
Fiorella Madsen
Hello! I am Fiorella, a Latin (Peruvian) mom, architect, and lighting designer living in Denmark with my husband Tonny and our three small children: Freja, Thiago and Tiffany. Here we are creating our bicultural family and home: traditions, cultures, food, and languages of our countries: Peru and Denmark.
In 2011, I left my country Peru for love and started a new life in Denmark. Being away from my country has taught me to value it much more, both its culture and its people. For this reason, our home is decorated with Peruvian textiles and handicrafts, and collections from my husband’s travels around the world.
Melissa Heráldez
Hello! I am Melissa, an interior designer and mom of Miranda, who inspires me with all that creativity of the children’s world. I really liked the idea of being able to share many decorating ideas, so you can understand how easy it is to decorate our spaces.
For me, the design is not just colors and drawings but much more. It is the expression of our life, the way we express our personality by dressing in a certain way, in how we decorate our house or workspace, etc.
Finally, I understand the design completely because it allows me to express myself without limits. By painting, drawing, writing as now, decorating, reading, learning, researching, and creating.
Alexandra Saenz
Hello! My name is Alexandra, I am Peruvian, I am 24 years old and I’ve been in a loving relationship of approximately 5 years with interior design, my passion. I like to say that design is not a jealous love because it allows you to develop yourself in arts, culture, and literature. You can find it on textures and nature. For that reason, I call our relationship, a relationship of love and freedom.
Furthermore, writing has always been something that drives me crazy. Therefore now, thanks to La casa de Freja I will be able to enjoy my two passions, writing about what I love: interior design!
Grecia López
Hi! My name is Grecia Karolina, I was born on July 6, 1996, in Lima, Peru. I am passionate and in love with digital advertising design and a travel lover.
I enjoy creating compositions that give inspiration through art such as an illustration, a video, music, or even a craft.
I love the idea of generating content with a high dose of creativity, a dash of color, and one hundred percent cultural and inspirational, thus reaching the deepest recesses of the soul, heart, and life of each of our readers.
José Covarrubias
Hi! My name is José, I am Peruvian and a photographer at heart. I love to communicate with my photographs the beautiful feelings that an event provokes, no matter how simple it may be. One of the most important challenges for me is to see things as they are, a street, a door, a craftsman, a landscape, etc. I try to be objective, objective from the human point of view, sensitive with its mysterious and personal criteria.
Now I find myself in a challenge, to impose order in the things that I see, to provide the visual context and the intellectual framework, what for me is the art of photography.
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